Slides from the PR Strategy Planning Workshop

prworkshop

On Saturday 7 November, more than 40 Rotarians attended a Public Relations Workshop that dealt with understanding the strategy needed for a public relations initiative, and how to plan to bring about the desired effect Рa change of behaviour on the part of the public.  With two case studies to work on, based on Rotary successes that had not realised the effect with the public that had been hoped for, all the attendees found the event useful.

Please Click Here to see the slides.  Once opened, you can download your own copy for reference.